Short answer: The most popular shipping box sticker is a Ø 50-70 mm round or 50x50 mm square logo sticker on coated paper, on sheets. If boxes will sit somewhere damp or you want more durability, choose opaque PP; if you want only your logo to show on a kraft box, choose clear.
In e-commerce, the shipping box is the customer's first physical contact with your brand. The difference between a plain brown box and one with a logo sticker costs very little but makes a big impression. Here are sizes, materials and ideas for shipping box stickers.
Make your boxes look branded
Logo shipping stickers: round, square or shaped like your logo. Sheet stickers in flexible quantities.
Where Do Shipping Box Stickers Go?
- Where the lid closes: Acts as a seal and shows the box hasn't been opened.
- On top of the box: A large logo sticker brands the box instantly.
- Inner packaging: A small round sticker closing the tissue paper makes the unboxing experience special.
- Mailer bags: Logo stickers work on poly mailers too.
Which Size?
| Use | Suggested Size |
|---|---|
| Box lid seal | Ø 40-50 mm round |
| Logo on box top | Ø 60-80 mm round, 70x70 mm square |
| Tissue paper seal | Ø 30-40 mm round |
| "Fragile" / information label | 100x50 mm rectangle |
| Thank-you message | 60x40 mm oval or rectangle |
Which Material?
- Coated paper stickers: The most economical and common choice for shipping boxes. Vivid colours.
- Opaque PP stickers: Tear-resistant and water resistant. Choose them if boxes sit in a damp warehouse or may be exposed to rain in transit.
- Clear stickers: On kraft boxes the background disappears and only your logo shows. Minimal and elegant.
- Hologram stickers: A rainbow effect in the light. Used for premium products and as a security seal.
If you want to show whether a box has been opened, look at our VOID security labels, which leave a mark when removed.
Kiss-cut sheet stickers: easy to peel by hand and apply to boxes
6 Ideas to Make Shipping Stickers Work Harder
- Say thank you: A small "Thanks for choosing us" sticker leaves a lasting impression.
- Add a QR code: Link to your Instagram, review page or a discount code for the next order.
- Show your social handle: A "Tag us if you share" prompt brings free advertising.
- Use it as a seal: A round sticker at the closing point looks smart and builds trust.
- Print seasonal stickers: A small design change for holidays and special occasions keeps your packages fresh.
- Print two sizes: A large one for the box, a small one for the inner packaging.
Sheets or Rolls?
If you send a handful to a few dozen packages a day, sheet stickers are the most practical choice; start small with no plate costs. If you ship large volumes every month, roll labels lower the unit cost and speed up packing. To start small, see our small-batch label guide.
If you're looking for thermal labels for shipping barcodes, those are a different product from the logo stickers on this page; contact us for details.
Frequently Asked Questions
What's the best sticker size for shipping boxes?
Ø 40-50 mm for a lid seal and Ø 60-80 mm round for a logo on the box top are the most popular sizes.
Which sticker suits a kraft box?
On kraft, a clear sticker shows only your logo and looks natural. For a bolder look, use a white-based coated paper or opaque sticker.
Will shipping stickers survive rain?
Coated paper stickers aren't water resistant. For durability, choose opaque PP or clear PP.
Can I print shipping stickers in small quantities?
Yes. Sheet stickers have no plate costs, so you can start small. Choose your size and quantity and see the price instantly on the product page.
In Short
A logo shipping sticker is the cheapest way to turn a plain box into a branded package. Choose your size and material and see your price on the sheet stickers page. More ideas: custom logo sticker printing guide.
